Follain owner Tara Foley’s no-budge attitude about skin safety has shaped how many Bostonians choose beauty products. She personally tests every soap, serum and sunscreen, stocking her shops’ shelves with nontoxic, environmentally friendly lines that undergo a five-step approval process. Check out her new Skincare Quiz that matches you with products that suit your skin type, and hit up educational events that range from author talks to workshops on DIY deodorant and perfuming.